How IVY redefined the handbag industry

AmaraIvy also know as 'IVY' was founded by Maya Ivy. She understood the need for a middle-ground in luxury handbags in a world full of overpriced designer and fast-fashion garbage.

Inspired by big city culture, our bags feature designs seen across the world from New York to Milan to London.


Maya was a young woman working in the city commuting on the weekdays and socialising on the weekends.

But she always struggled to find handbags that would fit either occasion, they were either too expensive or would fall apart after 3 days.

She started to design her own and made a couple prototypes to show her friends. They loved it. This grew into a small business and eventually AmaraIvy


AmaraIvy is now a worldwide brand with offices in New York, London and Manchester.

They are pushing the boundaries with vegan leather designs battling the top designer brands.

Maya's vision is a brand that assists the working woman in chasing her dreams, just as she did a few years ago.

From hobo bags, to clutches and purses - there is something for all busy ladies.


The brand has new releases every season to keep things fresh. The Autumn collection being a customer favourite.

Brown tones and accents keep up with the trends, with beautiful interiors and details.

The Summer collection features bright and vibrant colors with more eccentuated designs.

Connect With Us

We value your feedback and engagement. Feel free to reach out to us through our contact page or on social media. Your thoughts and suggestions help us improve and continue to deliver valuable content that matters to you.

Thank you for visiting AmaraIvy. We look forward to being your favourite brand for all chic bag-related items!


The AmaraIvy Team

For more information please contact us